Feedback: Well-trained electrons


Feedback is our weekly column of bizarre stories, implausible advertising claims, confusing instructions and more


HERE is our pull-the-other-one quote of the week: "At the core of the Power Optimizer energy saving device is our patented semiconductor chip. This chip utilizes specific wavelengths of infrared light to stabilize the vibration state of 'spinning' electrons."


This quote can be found, Colin Stone informs us, at poweroptimizer.com, which goes on to claim that the device works by "training the electrons to flow more efficiently". This, we are told, will reduce your energy consumption and hence your bills, and at the same time will "optimize the operating efficiency of your electrical systems and equipment".


Feedback is impressed. It's about time someone got round to training those unruly electrons.


Stephen Stent sends us a photo of a sign by the road in Whangarei, New Zealand, offering "DRY T-TREE FIREWOOD $100 CM2". What ...


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